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Categories
category Spa Careers (15)
How to find a job in the spa industry, find schools, ask for and offer advice
category Spa Development and Planning (61)
Information about spa design and development
category Spa Management and Operations (138)
All the aspects of running a spa including human resource issues, systems integration, and customer service
category Spa Marketing (129)
traditional and online marketing strategies and tactics
category Spa Retail Sales and Product Development (22)
Innovative strategies and practical tactics for increasing spa retail sales
category Spa Treatment Protocols (15)
Products, equipment and educational strategies for the delivery of superior treatments
category Spa Trends (23)
The latest global, business managment, and treatment trends and their impact on the spa industry
Latest Articles
article Best Practices of Top-tier Retailers
By Charles Compton, Principle, Mars Solutions.   Top tier retail performers sell 20% more on 20% less inventory than average performers. The average age of inventory is 3.5 months versus 6...

(No rating)  August 24, 2010    Views: 106   
article Zappos Top 10 Ways to Instill Customer Service into Your Company
Make Customer Service a priority for the whole company, not just a department. A customer service attitude needs to come from the top. Make WOW a verb that is part of your company’s everyday...

  June 9, 2010    Views: 487   
article 20 Vital Questions for Spa Leaders
A self-assessment tool for Spa Owners, Directors and Managers from SpaQuality LLC A spa quality system includes everything that the spa's staff need to know and do to safely, effectively, and...

(No rating)  April 20, 2010    Views: 1010   
article Spa Marketing Does Not Have To Cost a Fortune!
Here are a few economical Spa marketing mixes that you can implement within your marketing plan. In-spa marketing  Always display your promotions in a prominent location within the spa in...

  April 19, 2010    Views: 891   
article 4 Rules to Help You Withstand the Recession
Rule #1: Be present to win. "The less you're here, the less work you'll have--Out of sight, out of mind. Our concierges will hand the appointment to someone who's already here, if they can. The...

  April 19, 2010    Views: 842   
Most Popular Articles
article Sample Table of Contents for a Day Spa Business Plan
1.0 SITUATION ANALYSIS  1.1      BUSINESS DESCRIPTION  1.2      OBJECTIVES  1.3      DEVELOPMENT...

  November 10, 2003    Views: 49792   
article Design for Massage/Touch Therapy Room
Design Considerations massage rooms should have a small sink and linen cabinet. Tip: provide storage above and below sink

  April 16, 2004    Views: 31705   
article Growing Your Esthetics Career: Advice from A Professional Who’s “Been There”
Many of us in the skincare business entered this profession more focused on an idea about what an aesthetics career would be like, rather discovering the potential realities of it. Maybe you were...

  October 25, 2004    Views: 28200   
article Spa Concepts International's Steps to Business Plan Development
I.   Executive Summary II.  Company Description  A.  Legal Form of Business  B.  Company’s M

  July 30, 2004    Views: 24464   
article Designing Spa Treatment Rooms
Treatment RoomsA wet area treatment room should feed off of each wet area Access to these treatment areas should be from both the men’s and women’s locker rooms through a hallway The area should...

  April 16, 2004    Views: 18860   



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