Spa Knowledge Base
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Spa Careers (14)
How to find a job in the spa industry, find schools, ask for and offer advice |
Spa Development and Planning (61)
Information about spa design and development |
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Spa Management and Operations (114)
All the aspects of running a spa including human resource issues, systems integration, and customer service |
Spa Marketing (106)
traditional and online marketing strategies and tactics |
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Spa Retail Sales and Product Development (20)
Innovative strategies and practical tactics for increasing spa retail sales |
Spa Treatment Protocols (15)
Products, equipment and educational strategies for the delivery of superior treatments |
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Spa Trends (21)
The latest global, business managment, and treatment trends and their impact on the spa industry |
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Latest Articles
6 Simple Steps to Service Excellence
So many owners/managers talk about how their businesses give superior service than their competitors. However, ask them how they achieve this superior service and the room will go silent. To... (No rating) April 20, 2008 Views: 217
10 Ways Spas are Applying Sustainable Practices
Use organic products back bar and sell them retail Minimize the use of plastic containers and water bottles Recycle and use recycled materials Use natural fiber cloths and fabrics—sheets,... (No rating) April 13, 2008 Views: 268
5 Communication Tips for Rough Economic Times
Times may be tough; however, you’re an enlightened owner/manager who knows that great communication can make the difference between success and failure; between moving your business forward in a... (No rating) April 9, 2008 Views: 322
Generation X and Y--The New Revolution
Don't wait for the Baby Boomers -- Move on to Generation X and Y. They are already using medspa services. Study them and their habits and cash in. No Stigma or Secrets. Cosmetic enhancement is...  
March 30, 2008
Views: 316
Seven Ways to Weather a Downturn
Reactivate Your LeadsWhile you might wait for customers to come to the door, consider contacting your existing leads with tailored product suggestions. A study by the Thomas Publishing Company... (No rating) March 27, 2008 Views: 356 |
Most Popular Articles
Sample Table of Contents for a Day Spa Business Plan
1.0 SITUATION ANALYSIS 1.1 BUSINESS DESCRIPTION 1.2 OBJECTIVES 1.3 DEVELOPMENT...
November 10, 2003
Views: 32681
Growing Your Esthetics Career: Advice from A Professional Who’s “Been There”
Many of us in the skincare business entered this profession more focused on an idea about what an aesthetics career would be like, rather discovering the potential realities of it. Maybe you were... 
October 25, 2004
Views: 18693
Spa Concepts International's Steps to Business Plan Development
I. Executive Summary II. Company Description A. Legal Form of Business B. Company’s M
July 30, 2004
Views: 17959
Design for Massage/Touch Therapy Room
Design Considerations massage rooms should have a small sink and linen cabinet. Tip: provide storage above and below sink
April 16, 2004
Views: 13257
7 Key Elements of A Business Plan
SUMMARY STATEMENT The summary statement should enable prospective investors to identify and understand the highlights of the business plan Note: Although the Summary Statement appears first in the...
April 15, 2004
Views: 11076
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