The following special bargains, extras and additions will help you
successfully increase your day spa business sales:

1. Offer a voucher.
Place a special link on your website or phone in a special code
they received within a direct mail piece to redeem their voucher.

2. Offer a buy one spa product get one free deal or a buy two spa
products and get one free deal.
You could use this kind of deal to get more people to purchase spa
products from your spa business.

3. Offer a special lower price if your clients buy two of your
products or treatments packaged together.

4. Offer a spa industry publication as a bonus.
Put forward a spa industry publication that is either available
exclusively through your day spa or that is hard to find... as a
bounty with purchase.

5. Offer a free** consultation as an add-on or bonus.
Depending on your spa products & services, you could volunteer to
consult your spa clients on their skin treatment needs.

6. Offer a free 1/2 hr massage.
You could indulge them with a limited time 1/2 hr massage on their
next visit... obviously you would look for opportunity to up sell
them or add services to complete a package.

7. Offer a private makeup class with your distributor or supplier
as an added bonus.
Increase the value your clients place on your day spa by holding
educational events and evenings... telling them how much it would
be worth if you were to charge for the information or class
separately.

8. Offer a free-trial.
You could present a free 5 day trial of your spa products. Or a
five day supply.

9. Offer a free sample.
You could mail your clients or prospects a sample of your spa or
cosmetic products.
You could also send them a free instruction DVD to compliment the
products.

10. Offer free home care instruction booklet.
Create a powerful incentive by offering a home care instruction
booklet that complements your spa products as a bonus.

It's not a good idea to be always favoring freebies, although it is
good to come up with incentives from time to time to keep your
clients interested, which ultimately builds client retention. And
the most important part it builds spa business revenues.

By John Uhrig, Monochrome Marketing Solutions www.spamarketing.ca