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YOU ARE HERE: Home Spa Marketing Web Site Development 7 Tips for Writing Successful Web Copy

7 Tips for Writing Successful Web Copy
  1. Focus on Your Target Audience
  2. Define The Problem
  3. Deliver the Solution
  4. Expain the Benefits, not just the features
  5. Have a USP (Unique Selling Proposition)--a reason your company is different
  6. Use Calls to Action throughout the copy
  7. Repeat key phrases frequently

 
Article ID: 158
Created:
March 18, 2005
Modified:
July 3, 2005

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