Online Marketing Strategies and tactics for marketing your web site and email promotions
 10 Email Marketing Ideas for 2008
So, as you prepare for another year of email marketing, what do you want to do better or differently? How will you increase your effectiveness so you can look back and say "2008 was a great year... 
January 14, 2008
Views: 2268
10 Steps to Improve Your Online Markting
Step 1 - Conduct a Competitive Analysis A competitive analysis is a formal evaluation in which you review the businesses of one or more companies that compete, directly or... February 2, 2005 Views: 2824 10 Tips for Building and Maintaining a Quality Email List
Your email list is one of the most important assets you have, and a high-quality list is worth its weight in gold. What exactly is a quality list? It's made up of valid email addresses to which you... (No rating) July 15, 2008 Views: 1039 10 Tips to The Top of the Search Engines
By Jill Whalen, www.highrankings.com Having a website that gets found in Google, Yahoo, and MSN, etc. isn't hard to do, but it can be difficult to know where to begin. Here are my latest and... (No rating) October 13, 2005 Views: 1710 5 Tips To Establish Your Brand Online
One: View your site through the eyes of a visitor When visitors arrive at your web site, let them know immediately what you do and why they should care. Far too many companies web sites shroud... (No rating) August 7, 2005 Views: 2146 9 Ideas for Building Your Email List
101: The BasicsWhen you first get started with email marketing, it's normal to have a smaller list. It takes a concerted effort to get in the habit of asking for email addresses. There are people... (No rating) August 13, 2007 Views: 1824 How to Create an Email Newsletter
1. Visualize Your Audience: Clearly identify the audiences you are addressing. Some may be prospects, some may be leads, others are already clients or opinion leaders. Put a face and name to each...
May 19, 2007
Views: 1553
How to Promote Your Day Spa, Medi Spa, Massage Business Website Using Free Online Resources
There are widespread ways to promote your spa business, medi spa, massage practice or salon website for free online.Here are 10 highly productive strategies you can use right now.1. Write articles...
October 22, 2007
Views: 2985
Making Online Review Sites Work For You
In a recent American Spa magazine "Business Builders" column, I described our company's experience with the growing phenomenon of online review sites. I have a confession to make. My feelings about... (No rating) March 28, 2007 Views: 1987 Marketing in the NEW Technological Eco-system
There is a whole technological Ecosystem developing before our eyes, that we can either ignore; adapt to slowly at our own pace (recommended!); or race to embrace. These new methods of... 
May 21, 2009
Views: 1199
Strengthen Your Business by Building Your E-mail Database
I am often surprised at the number of spas that don’t focus on building their database. If you want to experience growth and sustainability, building your database is a must. Your database should...
April 8, 2009
Views: 1203
The Dos and Don'ts of Email Marketing
Don't try to email the masses using the email program on your computer. Email programs such as Outlook, Outlook Express, Eudora and others were not designed for mass emailing. Sure, they can send a... (No rating) December 9, 2006 Views: 1691 The Power of Podcasting
This article defines a podcast and explains the importance of this new communications medium. What is a podcast? A podcast is audio content delivered through a portable device such as an Ipod,...
May 29, 2006
Views: 945
Why Should your Spa go O.N.L.I.N.E?
By Joyce Rimmele, Director of Marketing, MindBody Software Optimize your time How much time each day must you devote to paperwork, scheduling and accounting? You strive to meet the needs of your... (No rating) July 18, 2005 Views: 1457 Why You Need To Run A Survey, Email-Marketing Technique
Do you have a list of e-mail addresses for either your spa business or salon business of clients or prospects? Do you have a list of e-newsletter subscribers? If you have their permission, send...
June 1, 2008
Views: 970
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