sales
Everything is coming up roses!
April 7, 2011
...with Groupon. MORE Groupon clients have booked, met and pampered some more. All is good. Tipped last month quite generously from A VERY satisfied client. Now, this week knocked my high heels off. A $50.00 tip from yet another. The fact is in all my years I NEVER accepted tips. I feel best when they buy retail or tell friends...
NEW YORK show..What you missed!
March 17, 2011
Paper eyelashes straight off the runways of fashion week in England. The Wet Brush is my new brush for beautiful brushing and detangling wet hair. Essie , OPI and other brands of nail lacquers had a wide array of gorgeous shades! Farm House Fresh has a delightful yogurt mask that is called Pajama paste. Great for spa parties and for...
Just the facts...My take on Groupon thus far!
February 10, 2011
They are “choosey” about who they invite for the deal of the day. You must be a reputable business and I am honored my business was chosen. Groupon came up with the price of my deal based on the cost of what the products used would be per face and the time. Overall, It was a joint effort. They know...
Getting our coupon groove on with Groupon
January 19, 2011
After all the press, articles I have read and an invite and countless calls from the Groupon Team I have decided to take the plunge and try it. Reviews I have read have been good and bad. I called other local business owners to see how their Groupon experience was. It resulted in a great experience. I believe it’s right...
2010 Black Friday Weekend Sales Encouraging
November 29, 2010
The results are in for the holiday kick-off weekend, and they’re encouraging. It is estimated that 212 million shoppers visited a store or website over the four-day Black Friday weekend, an increase of 8.7% from last year, according to National Retail Federation reports. Average spend was also up about 6%, and the combination of higher spend and more traffic yielded...
Promoting Body Treatments and Hydrotherapy
August 26, 2010
Bryan Durocher shares business building tips for promoting body treatments and hydrotherapy along with series and gift card sales in the spa. http://www.youtube.com/watch?v=vxFgQP2t_aI
Beauty CEO Summit Provides Spa Growth Strategies
June 15, 2010
May is the month that climbers scale Mt. Everest, so I’m guessing that’s why spring is full of “Summits.” Last month, in addition to the Global Spa Summit, was 8 th edition of the Women’s Wear Daily Beauty CEO Summit. This event, like the Global Spa Summit, is an invitation-only, three-day conference that provides 200 beauty executives with a forum...
Welcome your spa staff to the marketing team
May 13, 2010
With clients watching their pocketbooks closely, it is imperative for spa owners to do the same. This is the time to be aggressive in your marketing and detailed in your education and client service experiences. Invest in retail, networking, and sales dialogue training. These are the tools that can empower and alter your bottom line. It is not the time...
Employee training = investment strategy
May 4, 2010
I support Dori Soukop's comments in her blog entry, Business Training and Success, and would like to comment further. She is right; spas and salons have for years relied on vendors to provide sales training, with the idea that we were "saving money" somehow by doing that. And you may get lucky, you may have a vendor who has a...
March retail sales increase biggest in decade!
April 14, 2010
The results of March retail sales are in, and they were good. In fact, better than good, better even than the modest increases that were projected. Retail across the U.S. was up 1.6%, but apparel retailers fared much better, with increases ranging from 10% for Macy's to 22.5% for Kohls. The glass half-empty viewpoint: Yes, sales were up, but they...
Noreen Young
Lisa Starr
Bryan Durocher