1. Retail Costs and Commissions Paid Let’s say if a jar of cream sells for $100.00, you have probably paid $50.00 (50%) for the cream; you may also be paying $10.00 (10%) staff retail commission on the sale of the cream; and your miscellaneous costs could be $5.00 (5%), which might include samples, testers, shipping, receiving, merchandising, etc. This equates to $65.00 in costs for a gross profit of $35.00, or 35% on that $100.00 sale. Now, if the cost...