Tradeshows
10 Tips for Trade Show Success
June 14, 2011
Whether attending or exhibiting at a trade show, learn how to boost sales, relationships, and presence with planning, execution, and follow-up.
How do you react to a trade show announcement—with anxiety and dread or with excitement and enthusiasm? Whether you plan to exhibit or simply to attend with your team in tow, trade shows offer unparalleled opportunities to reach potential clients, members of the media, industry leaders, strategic partners, key opinion leaders, vendors, and potential new-hires. Trade show successes can make or break a company, and a successful trade show can catapult a business to new levels of industry prominence. Attending...
Using Social Media to Prepare for IECSC and Conferences
February 22, 2011
Jamie Ginsberg
Are you going to IECSC this year? How about a local SpaExec event ? Are you using Social Media to build your business at these events? Here are a few easy tips to make your conference productive and profitable! Do a 5 minute review of your profiles on LinkedIn and FaceBook, make sure you look like the experienced professional you are. Research the companies, panelists and attendees who are going to be at the conference and figure out who you...
Make the most of your next spa trade show
April 15, 2010
Dori Soukup
You may be getting ready for the IECSC show in Las Vegas I thought I would share some tips to help you make the most out of your attendance. 6 things to do: Show program: Download or get a hard copy prior to the show and mark up things you are interested in seeing. Education: Usually shows offer some free classes and some that require fees. Look over the topics and choose the ones that will address your needs. Plan...
